Research Of Target Audience

As a group, we decided to produce a questionnaire to give to people who fit the stereotypical age group for horror films (around 15 - 25). With the results that we gathered; we were hoping to get some qualitative and quantitative data back. This would provide us with the information about what attracts people to the horror genre. Our questionnaire was not very successful in the fact that we did not regain many answers but with the answers we did recieve, we were able to loosely base our trailer on what our target audience wanted to see.